Typically there are three choices to develop the mobile apps native, web, and hybrid applications. Which one is better for you, can be decided only once you analyze each of them deeply and know which one best suits to your requirements.
- Native Apps – An application that is built for a single mobile platform that is actually installed on the user’s device.
The choice between developing a native app and using cross platform tools depends on many factors. If you want to take advantage of newer features in the underlying OS, a user experience that fits the platform, better performance, more control over optimization, etc., a native app will always be a better choice.
However, If you want to prototype and launch a relatively simple app on multiple platforms quickly, you can start with cross platform tools. The downside is that some features may available in the mobile OS, but the tool developer may not provide access to it and you will not be able to use it.
But you know what else native apps bring to the table?
- Code runs faster and better;
- They work better with the device’s functionalities: camera, microphone, compass, accelerometer and swipe gestures;
- Integrating new features is quick and easy;
- Everything hardware-related like gestures, multitouch events and geo-location tracking are much easier to implement with native technologies;
- You can make use of push-notifications – a key method for engagement;
- Android and iOS constantly develop tools to solve coding issues;
- UI and UX conventions are different for every coding language there is: the look and the feel are different, and so are the user’s tastes.
First of all you need a great product with good user experience. Yes, developing a native app will cost you more than a cross-platform or a hybrid one (most of the time). And yes, it’ll take longer too. Dealing with two native apps for your business instead of a cross-platform one is a more complex task.
Conclusion: native apps are your best chance at accommodating platform-specific user experiences. You must know by now that the user is at the core of every decision you make in regards to your business. Your user won’t know the difference between a native and a cross-platform app code wise. But they will certainly see and feel the difference. So if you decide to go mobile, make sure you do it the right way.